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Bookreporter.com’s Sneak Peek: An Early Look at an Upcoming Book

At Bookreporter.com, we have the opportunity to read many great books well in advance of their release dates. Now, with our Sneak Peek Feature/Contest, we are offering our readers the chance to preview select early picks --- and share feedback on them. We know that readers champion books that they love, and we want you to be part of the excitement of upcoming releases as early as possible.

Sneak Peek: Early Reader Focus Group

• Phase One:
In a special contest, 25-100 readers would be eligible to win a bound manuscript of your title in exchange for their giving us feedback for the book. To enter, readers would be asked to provide their name, address and certain demographic information, which will be customized for each title. Entries would be collected in a two-week period. We would hand-select the winners at the close of the contest period and send you mailing labels with their names/information to ship the manuscripts.

To promote the contest, we would run a 150x280 side-of-page advertisement on Bookreporter.com. The ad, which will appear on the homepage and select interior pages, would direct readers to the book’s contest page and entry form, which we would build. The ad would receive at least 100,000 impressions.

The contest will also be advertised in one of the weekly editions of the Bookreporter.com newsletter, which is sent out every Friday. Additional newsletter insertions are $700 apiece.

• Phase Two:
After the prize copies have been shipped, we would contact our winners and ask them to send us their feedback about the book. Our team would develop specific questions for these readers. We would send these questions to you for your feedback and suggestions before sending them.

We would give the readers several weeks to read the book and set a reasonable deadline for their comments. Once all responses have been collated, we will send them to your team. After you have thoroughly reviewed all feedback, you will have the opportunity to post the responses on Bookreporter.com or keep them for your own use.

• Promotional Details:
This promotion includes a Homepage/Newsletter Ad combination on Bookreporter.com, a bound manuscript giveaway, as well as a feature in which we will compile and possibly post comments from our advance readers.

• Promotional Bonus:
We would link to the contest from the opening articles of ReadingGroupGuides.com’s newsletter mailings (one is sent to our general readership while the other is sent exclusively to our registered book clubs), space availability permitting.

• Cost:
-25 ARC Giveaway: $3,400
-50 ARC Giveaway: $3,600
-100 ARC Giveaway: $4,000

Focus Groups for Covers

Interested in seeing what consumers REALLY think about your book covers? Is there a difference of opinion between the publisher and the buyers and you want real book lovers to weigh in? The Book Report Network can help. We will build a special survey that will give our uber readers a chance to preview and comment on your proposed covers --- and we will share their responses with you.

Pricing starts at $3,000.

Services

Website Design +
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Internet Marketing/ Publicity Research Opportunities Reader Surveys